Couch & Art Limited
Marketing & Communications
Nairobi Full Time
Retail, Fashion & FMCG
KSh Confidential
Job Summary
To work with the marketing team and the director to plan, develop, and implement all aspects of Couch & Art Limited’s digital marketing strategy to reach more people, increase sales, and build stronger relationships with our audiences.
Minimum Qualification:Diploma
Experience Level:Mid level
Experience Length:2 years
Job Description/Requirements
Department: Marketing
Responsible to: The Director
Responsibilities:
➢ Plans and executes all digital, web optimization, database marketing, electronic mail, social media, and paid advert promotions.
➢ Lead the development and management of our social media accounts by writing engaging content for a variety of audiences.
➢ Lead the development of the company website, devising strategies to drive online traffic and continuing to improve usability, design, content, and conversion.
➢ Grow audience across Instagram, Facebook, Twitter, LinkedIn, and other platforms to expand our reach
➢ Brainstorm new and inventive progress methods of digital marketing aimed at boosting sales
➢ Collaborate with team members to create touchdown pages and optimize consumer expertise.
➢ Review new technologies and keep the company at the forefront of developments in digital marketing.
➢ Produce appropriate marketing and public relations collateral as required e.g., brand magazines, brochures, posters, direct mails, displays, blog posts etc.
Experience and Skills:
➢ 2+ years of digital marketing experience.
➢ Has hands-on expertise utilizing numerous digital marketing platforms.
➢ A degree, diploma or any professional course in digital marketing and related fields from a recognized university or college
➢ The ability to multitask, prioritize issues/escalations, and manage many projects simultaneously
➢ Experience in building, launching, and reporting on digital campaigns
➢ Experience managing multiple social media accounts.
➢ Basic knowledge of SEO, email marketing, inbound/content marketing, website management, and digital advertising principles.
How to Apply
➢ Submit CV and Cover Letter in PDF format with Job Title as the subject of the email.
➢ Application deadline: 30th November 2022